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Five Proven Strategies to Drive ROI for Online Chat


This FREE webinar was recorded on:
Tuesday, August 16, 2011, 12:00 PM - 1:00 PM ET
Presenters: Emily MillarJeffrey HutchingsKim Keating

Rate this Webinar: (4.3 Stars | 20 Votes)

Tags: telus




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Online chat continues to develop as both a convenient customer service channel, and a cost effective sales delivery method. But even with its growing consumer preference, impressive ROI, and high CSAT, online chat is still regarded as an immature channel. However, as more consumers go to the web for support and online shopping, there remain tremendous opportunities for companies to deliver better customer service online and more sales – in real time.

In this webinar, TELUS International, Dell and SPOT Consulting, share key research and customer-proven best practices, which have driven the growth and performance of online chat for customer service and sales. Bringing together a panel of industry experts, this webinar will analyze and review industry-proven strategies and case studies for:

  • Adopting and integrating online chat for customer service & sales
  • How customer service leader and chat pioneer, Dell, uses chat best practices to drive customer satisfaction and sales ROI
  • Online chat employee training: best practice performance, skills, quality & style
  • The variety of chat system features which help drive the ideal chat customer experience

Presenters:

Emily Millar
Emily Millar
VP Client Relations
TELUS International

Emily is a seasoned outsourcing executive bringing both global BPO and Fortune 500 technology client experience to her VP Client Relations role with TELUS International. Prior to TELUS, Emily served as SVP, Relationship Management and then General Manager at two large outsourcing / BPO firms managing key global client engagements including HP, Microsoft, DIRECTV, Virgin Mobile, T-Mobile and Sony Entertainment.

Emily also brings over ten years experience in various management roles at both Adobe Systems and Apple including serving as VP of Worldwide Technical Support at Adobe. She also served as the Policy Board Chair of the Customer Operations Performance Center (COPC) from 1996 to 2001.

Emily lives in the Seattle, Washington area with her family where she volunteers at several community outreach projects focusing on homelessness, school activism and disadvantaged citizens.


Jeffrey Hutchings
Jeffrey Hutchings
Sales Director
Dell Inc.

Jeff has over 10 years of experience leading various sales segments at Dell Inc. Currently he is the Sales Director of N. American Chat for Consumer & Small Business at Dell; responsible for Profitability, Growth, Operating Expenses, Customer Experience and Employee Experience.

Prior to Chat Leadership, Jeff was the Regional Sales Manager of the Dell Consumer Phone Sales Business. This gives him unique perspective to compare the Voice vs. Chat sales channels, as well as expert insight on contact trending over time.

Jeff lives with his family near Austin, TX and spends his spare time working with Christian youth retreat centers in Central Texas.


Kim Keating
Kim Keating
VP Client Services
SPOT Consulting

With over 15 years in engineering, corporate strategy, business development, and customer service, Kim leads the SPOT Consulting contact center optimization practice focused on competitive analysis and business intelligence. She has helped deliver significant savings to Fortune 500 companies including TELUS, DIRECTV, Microsoft and Dell.


Prior to SPOT, Kim held senior positions in customer service and support operations at Dell, Gravitant, National Instruments and Motorola; even being named Dell employee of the quarter back in 2004. In addition to her Six Sigma Green and Black Belt certifications, she is also a certified consultant for the Vested Outsourcing™

Process, an outcomes-based Business-to-Business partnership model.   
Kim has her bachelor’s degree in electrical engineering from the University of Maryland and an MBA from the University of Texas.
 


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ernestop 02/27/2012 11:55:48 PM EST

can i please get a copy of the slides to my email ernestop@lacuracao.com
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shayku 09/23/2011 10:20:40 AM EDT

can i please receive a copy of the presentation to my mai? shay@neogames.com
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ankush.bakshi@gmail.com 08/16/2011 2:06:57 PM EDT

Can you please send me a copy of the slides to go through at ankush.bakshi@gmail.com Thanks.
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pmckay 08/16/2011 1:46:51 PM EDT

Is it possible to get a copy of the slides?
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alvaro.martinez 08/16/2011 1:37:08 PM EDT

Is it possible to get a copy of the presentation? Audio/Video? Thanks,
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charlie.crang 08/16/2011 12:41:23 PM EDT

The webinar login instructions should now be available. The webinar is working to view on demand.
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bbeltran 08/16/2011 12:19:39 PM EDT

I was able to log on to the webinar via google chrome. I would suggest downloading google chrome and open the webinar that way.
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kdave101891 08/16/2011 12:04:28 PM EDT

SInce I am not able to login, I would request to send me the webinar details to mail in case of a possibility.
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sebastien.riolo@fidomobile.ca 08/16/2011 12:02:49 PM EDT

Tried numerous times to log-on but I'm booted out every time. Is there a number we can call in ?
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VincentD 08/16/2011 11:58:47 AM EDT

Just click register while logged in and it will then bring you to View Webinar.. Just figured it out ; )
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VincentD 08/16/2011 11:55:54 AM EDT

Have not received log in information yet..
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kraunest 08/16/2011 11:53:42 AM EDT

i also have received nothing yet to log in with
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agood1999 08/16/2011 11:52:32 AM EDT

Did this get cancelled?
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kdave101891 08/16/2011 11:50:46 AM EDT

I have not recieved any login instructions for the webinar. Please share the TN details to call and participate along with the webinar.
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bbeltran 08/16/2011 11:49:05 AM EDT

I also never received log-in instructions for this webinar.
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krussell 08/16/2011 11:41:07 AM EDT

I am waiting for login instructions.
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ggordon 08/16/2011 11:33:41 AM EDT

I have not received email with webinar instructions yet
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Miranda 08/12/2011 2:22:29 AM EDT

At what time will this take place for Europe? Sounds interesting!
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ptobin 08/10/2011 7:32:41 PM EDT

Am in Australia but very interested in this. I think it is 5am our time. Will it be recorded?
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emily.millar 07/27/2011 4:58:09 PM EDT

Looking forward to facilitating our CMIQ webinar on strategies that drive ROI for chat. Let us know if you have questions in advance related to online chat for customer service and sales. Share a comment here and we’ll aim to answer your question in the Q&A portion of the webinar. Be sure to tell us your role and what industry you work in. Looking forward to sharing our chat benchmark research and findings!
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