Call Center & Customer Service Management Community

Search Results

Stop Visiting Your Customers: Leveraging Sales 2.0 For Increased Customer Engagement
Forward-thinking companies are asking their sales representatives to stop visiting all but their most strategic and profitable prospects and customers. Why? They are embracing Sales 2.0—a more efficient and effective way to sell using innovative sales practices and technology. As a result, they’ve dramatically reduced their cost of sales, improved sales productivity and increased revenue.The Art....more

Author: Anneke Seley
Tags: sales 2.0 | saas | CRM

It's About Time: Increasing Customer Engagement Through Sales 2.0
“2.0” has gone mainstream. A little more than a year ago, while I was in New York to present my proposal for a book on Sales 2.0 to my publisher, I realized the 2.0 naming convention was here to stay. When I picked up the morning newspaper, I saw The New York Times had published an article titled "Food 2.0," describing how innovative chefs are using chemistry to transform their dishe....more

Author: Anneke Seley
Tags: sales | sales 2.0 | field sales

	Psst, Wanna Buy Some Social Sales for that SCRM Implementation? We have been having extensive discussion on Social CRM and (as Mike Muhney puts it) the three Amigos: Sales, Marketing and Customer Service. We talked about Service extensively, and Allen Bonde (from Evoke CRM) has given us something to think about with his initial post on Social Marketing. What about
Author: Esteban Kolsky Tags: Customer Experience \| CRM \| Marketing 10/12/2009 12:00:00 AM EDT

	Why Pragmatic Enteprise 2.0 Should Also Become Pragmatic SCRM By now you probably read all about the new partnership between Hinchcliffe & Company, Asuret, and Socialtext to form Pragmatic Enterprise 2.0. If you have not, choose from the following excellent reviews of the solution and the details. Paul Greenberg Marshall Lager Sameer Patel I was going to do some
Author: Esteban Kolsky Tags: Customer Experience \| asuret \| CRM 10/21/2009 12:00:00 AM EDT

Sorry I Have No Budget
Today you hear all too often that your clients have no budget. In this presentation Steve Chriest delivers a case study on how to effectively practice upturn thinking in a downturn economy by tackling challenging customer conversations. Chriest, the Principal of the San Francisco-based consulting firm

Tags: Steve Chriest | Selling-Up | customer creation

	The REAL Reason People Aren’t Buying (You’ll be Surprised) There are any number of reasons offers fall flat. One reason that gets overlooked by most marketing experts (including me until recently) is failing to acknowledge our customer's need to belong. In this article I discuss how you, the small business owner, can create marketing that gives prospects a sense of
Author: Judy Murdoch Tags: Marketing Success Factors \| consumer psychology \| copywriting 02/27/2009 12:00:00 AM EST

	Reviving “Dead” Leads 9 Little Words If you have "dead" leads: inquiries that are over six months old and never really went anywhere, Dean Jackson of Marketing Mondays has a great process for checking in in a way that is graceful and effective.
Author: Judy Murdoch Tags: Sales Tactics \| keeping in touch \| lead conversion 03/30/2009 12:00:00 AM EDT

	Enterprise 2.0 2009 Conference: Aggregate and Organize I finally made it to Boston for the Enterprise 2.0 conference with my record intact. That record would be that I have NEVER in 15 years of flying to Boston a hundred times, NEVER, repeat again, NEVER been on time both ways. This one was resolved quickly because my flight to Boston was over an [...]
Author: Paul Greenberg Tags: CRM Strategy \| Enterprise 2.0 \| Industry Analysis 06/24/2009 12:00:00 AM EDT

	I Am Not A SCRM Market Expert, I Just Play One On Twitter If you have been following the #SCRM Accidental Community on Twitter lately you probably have seen my crazy rants against — well, anyone out there who calls SCRM a market, or a technology – or anything other than new channels for CRM. This post is an attempt to summarize some of those rants and
Author: Esteban Kolsky Tags: Customer Experience \| CRM \| crm 2 09/16/2009 12:00:00 AM EDT

	Social CRM or Social Business? Will Social CRM eventually be viewed as an extension of existing CRM or as just one critical component in adapting to the realities of a Web-connected world? Will companies deploy SCRM as a result of thinking “how can we improve customer relationship management?” or will they deploy SCRM as a result of
Author: Esteban Kolsky Tags: Customer Experience \| CRM \| crm 2 09/17/2009 12:00:00 AM EDT

100 search results

Available Media
Q&A Articles Videos Podcasts Interviews Columns Advisory Board		Blogs White Papers Books Conferences Webinars Press Releases B2B Store

Explore Categories

People Management
Operations
Strategy
Technology

Networking

Profile / My IQ
Contacts
Groups
Invite My Colleagues
Messages
Ask a Question

Advertise With Us

Reach Customer Management professionals through cost-effective marketing opportunities to deliver your message, position yourself as a thought leader, and introduce new products, techniques and strategies to the market.
Learn More >>

Join Customer Management IQ

Join today and interact with a vibrant network of customer management professionals, keeping up to date with the customer management industry by accessing our wealth of Customer Management articles, videos, online seminars, live conferences and more.
Sign Up Today!

Available Media

Explore Categories

Networking

Advertise With Us

Join Customer Management IQ