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CX Innovation at Scale: Maximize Business Success by Using AI to Future-proof Your CX Activities

Want 3x improvement in customer retention? AI is the key

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NICE .
04/04/2024

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AI plays a crucial role in driving innovation in customer experience (CX), acting as a catalyst for companies’ operational consistency and excellence. By harnessing these capabilities, business leaders can delve into extensive sets of real-time and historical data to uncover trends, perform root cause analysis, and predict future events.

In this Aberdeen report, “CX Innovation at Scale: Maximize Business Success by Using AI to Futureproof Your CX Activities,” research shows that companies using AI to support innovation are achieving a 3x greater increase customer satisfaction rates. These organizations also enjoy a 5x greater improvement (i.e. a decrease) in service costs.

This report highlights key methods of innovating CX at scale, including how to:

  • Identify the challenges that exist in using AI to address optimizing operations
  • Get crucial insight into market and customer trends that could influence CX activities by breaking down data siloes
  • Create hyper-personalized experiences with AI-enabled analysis of every interaction
  • Empower agents and boost engagement by automating repetitive tasks
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